M. J. Rose

I was taught to think outside the box. Before my grandfather was one of the original Mad Men, he and a group of other Air Force Intelligence officers formalized brainstorming as a problem solving technique. He taught the concept that creativity can be taught at Buffalo University. My dad invented toys. My mom was a photographer.

I've always been fascinated by the concept of reincarnation. I learned that many brilliant people were interested in reincarnation, including Carl Jung. I'm a big Jungian. So I began writing novels involving theories integrating past and present, even if the past element in the novel took place 500 or 1,000 years ago.

Your agent should be invested in the success of your book past the contract stage. After all, if it sells well, she's going to be getting 15 percent of every dime you make. She can be your best advocate in fighting for your book - not just with editing and the cover, but with marketing and sales as well.

I might have created the phrase 'memory tools', but people have always found talismans to help them meditate into a state of hypnosis where they can access their past lives.

I've always been fascinated by how the past impacts the present. For the first half of my career as a novelist, I wrote psychological suspense mysteries. I wanted to be a therapist but was told that while I was a fine diagnostician, I would be a terrible therapist because I wanted to solve everyone's problems.

Find out if your radio interviewer has read your book, or you are going to have to do that part of the job on air. It's okay if they haven't, but it's always better to be prepared for what's coming.

I'm realistic about my career as a novelist. I'm certainly not a superstar and far, far from a household name, but I feel successful.

Ask your editor or ask your agent to find out what the house's goals are for your book before it comes out. Get some sense of expectations so you are prepared.

Paris is an unsolved puzzle. She inspires me in a way that other places don't. And she demands more of me. Just try to write about her without bumping into cliche after cliche.

Back in 1999 and 2000, a few of us... a very few of us... Douglas Clegg, Seth Godin and I... offered free electronic copies of our books in an effort to reach an audience we otherwise wouldn't have reached and to test out a new marketing concept for books. Despite the industry screaming we were crazy, it worked.

I placed my new novel, 'The Book of Lost Fragrances', in Paris, knowing it would be a challenge. But the book belonged in the city that is one of the greatest perfume capitals of the world and has been since for more than three centuries.

It's been more than a decade since I put that self-published novel, 'Lip Service', up on a website. Since then, many hundreds of authors have gone from self-published to traditionally published.