Mike Davidson

I don't start with a design objective, I start with a communication objective. I feel my project is successful if it communicates what it is supposed to communicate.

Because the competitive landscape of the web is such that the site which looks and works best gets the most traffic, developers and designers put a premium on the presentation of that content and let structural markup take a back seat.

It's all about people. It's about networking and being nice to people and not burning any bridges. Your book is going to impress, but in the end it is people that are going to hire you.

We reduced the size of our front page code by about 50%, and by using absolute positioning, we are able to display important parts of the page before other parts may have fully loaded yet.

We fully expect our competitors to join us in embracing open standards with their next redesigns.

We found a way to make things look great to the human eye through the window of a graphical web browser without worrying about what everything looked like under the hood.

For most of the '90s and the first part of this decade, content providers who wanted to publish online only needed to worry about the graphical web browser.

Now that digital lifestyle devices, tablets, wireless phones, and other Internet appliances are beginning to come of age, we need to worry about presenting our content to these devices so that it is optimized for their display capabilities.

You can have information and ease of use and have artistic integrity at the same time. The art of being a good Web designer is getting yourself into that middle ground and treating it as a final destination instead of as a compromise.

If I was designing a web site for elementary school children, I might have a much higher percentage of older computers with outdated browsers since keeping up with browser and hardware technology has not traditionally been a strong point of most elementary schools.