Aerin Lauder

I think talented people are priceless. And I think people that are knowledgeable and experienced - and I think there's a balance of new talent and experience, which makes, I think, Estee Lauder really special.

People always associated me with 'Vogue,' 'Vogue Living,' or 'Elle Decor.'

I'm definitely living my dream.

There are certain parts of the home that I think embellishment feels cozy and inviting. Then there are other environments, for example, the living room, where I don't have a ton of items on the table.

I'm very detail-oriented, which is good and bad. Because I will wake up in the middle of the night thinking about something or seeing a mistake, thinking about it, and I immediately send an email - I'm very focused on details.

AERIN is saturated with the qualities that have surrounded me my entire life, many of which came from my grandmother, Estee: passion, style, hard work, family, and, of course, all things beautiful.

I think it is very important to learn to say 'No.' I think it is sometimes important for brands or the creative director to learn to say, 'This might be on trend, but it is not right for us.'

The biggest beauty myth is that everyone looks better without makeup. That's not true. Makeup is important.

It's my personality to be more quiet and reserved. I'm not going out every night to multiple things. I prefer to stay in and be with my children and do Spanish homework to make sure they get a good grade the next day.

You can't be a major company today without paying attention to celebrities. They are the leaders in beauty and fashion.

I've always loved the beauty world. Ever since I was a child, I looked at magazines and wore fragrances and tried out samples and sets.

If you feel comfortable in what you're wearing, you'll look your best, and I think that's a really important idea. Sometimes, whether it's fashion or beauty, things are on-trend, and they look beautiful on the runway, but when I apply them to myself, it doesn't look the way it should.