Our aim is to establish El Cartel as not just another tequila but part of the club and party lifestyle. There are several songs where I mention the brand name, and a lot of these party songs go hand in hand with the concept of Cartel Tequila.

The best way to help the Latino community is to give back. I love giving back; I'm quiet about God and what I do, but we do a lot in the Dominican Republic.

I've been through a lot of beef with other singers, but it's all verbal.

I have a record I love, 'Limbo,' which is very catchy.

I worked in the family business, which was my father's shoe making company that he had inherited from his father, and that led me to become interested in what could be achieved by a great Italian brand. That became my ambition as a young man.

I've been lucky enough in my career to work with a few people who are really prolific.

Snowboarding is a huge part of my life, but I also feel like it's important to have a plan B or a back-up plan for after my career because I can't snowboard for my whole life competitively.

You just do the roles that you want to do and that you're lucky enough to get cast in, and then eventually you have that career. I feel like you can't control it; it just happens organically.