Southwest isn't a 'This is my job, that's your job' kind of company. Being successful is our job, and we're willing to do whatever it takes to achieve that.

Power should be reserved for weightlifting and boats, and leadership really involves responsibility.

Anybody who seeks wealth as an end in itself is always going to be disappointed. What you really should be doing is seeking excellence in achievement.

I've been asked a number of times what was my proudest accomplishment when I was still very active in the day-to-day affairs of Southwest Airlines. I always said job security for our people.

If I love Etta James, it's not just the voice, and it's not just the song, but it's the energy that connects me to her, so if she is strong, I can be strong, too, and if she is sad, I know I am not alone, or if she is joyous, I can connect with that joy.

Every television show is sentenced to death - time and date of execution unknown.

Poets have always celebrated grief as one of the deepest human emotions.

When you're happy, and you're smiling people don't like that. That's why I smile all the time.