Manufacturing is more than just putting parts together. It's coming up with ideas, testing principles and perfecting the engineering, as well as final assembly.

In the past, the U.K. got away with selling things that weren't unusual. Now it's no use trying to export without having something that's unusual and better.

Cordless vacuums are designed for quick jobs, but you need enough power to do the job; you don't want the power waning over time.

I was frustrated as a child when I had to use a vacuum. It had a screaming noise and the smell of stale dog and a lack of performance.

I was a sophomore in college, and I did an industrial video about how to use the Internet - that dates me! It was with John Turturro, somehow they had gotten John Turturro to do this thing, and I was so excited and so nervous I probably drank 10 cups of coffee that morning.

One of the reasons I work with technology the way I do is that I can really be assured that the vision I have from the outset is what will be at the end. And that that vision isn't altered through the process.

Music and fashion have had a kind of incestuous relationship since the Fifties. It started with people like Elvis Presley and pop icons like James Dean. Then it exploded in the MTV days. Now, with the Internet, it's instantaneous.

I promise you, I will have something on the Internet that is game-changing. I can't lose.