When I was a little kid growing up in Iceland, I always dreamed about creating something that could have an impact on the whole world, and even as a young boy I was passionate about fitness and sports.

My philosophy is 'learn while you live.' 'LazyTown' is about balance. I'm not there yet.

The worst mistake you can make with children is to talk to them in a condescending, patronising way and think that you can teach them something. You have to understand that it is you who will be learning from them. You have to get into their world and see things from their perspective.

It's a fact that kids watch TV. But if you think back, when you watched cowboy movies, you would go out and play cowboys. TV and movies motivate people.

Everybody trusted Cronkite because he reminded them of their favorite uncle or trusted family physician. Being square in the age of the Beatles made Cronkite retro cool.

My background is in largely in theatre and acting. I grew up in a town with a well-respected Shakespeare Festival, and I fell in with some kids whose parents worked there. We staged all-kid versions of 'Hamlet', 'Cymbeline', a few others. All the while, I was making short films; monster movies, slapstick comedies, claymation.

It was clear that my father wanted us to work with him. I mean, it is a family company.

I go along, play football, work as hard as I can, play as hard as I can, and then go home and spend time with my wife and kids.