My memories are of denim. I remember being 12 in my Levi's. Wow! As a teenager in Milan, I was really fascinated by Fiorucci, but at the time I was not rich enough to buy. Oh my God! I made a collection of Fiorucci shopping bags, and my mother, she still has them and my stickers, and now I invite Elio Fiorucci to our shows.

We feel a special bond with Sicily and its people - in fact, our first campaigns were shot in Sicily, like the one shot in Vucciria Sicilian historical market We enjoyed showing the faces and the characters that crowd that beautiful market every day.

My memories are of denim. I remember being 12 in my Levi's. Wow!

I drive around on my scooter in Milan alone - we don't have bodyguards or anything like that. I am a fashion designer, not a celebrity, and although I get stopped for autographs and the like, I don't think I am famous.

I think everybody has their own way of looking at their lives as some kind of pilgrimage. Some people will see their role as a pilgrim in terms of setting up a fine family, or establishing a business inheritance. Everyone's got their own definition.

Really, I just want to help my family, my friends and people in general.

My mother read nursery rhymes to me, and my grandmother told me folk stories, but as a child I had no interest in writing whatsoever.

If a big person invests time in reading, kids learn reading is important, the child is important, words are important, stories are important.