Some people think that my shows are just for shock value, but the provocation makes those classic pieces look different every six months. You don't need to see the same gray suit every season. But surrounding it with 40 really interesting ideas makes it feel new.

Men don't know enough about being courteous toward women. You should get into a cab before a woman so she doesn't have to slide across the seat. And you should always go first into a revolving door so she doesn't have to push - unless it's moving, then let her go first.

I like the idea of men's tailoring on girls. It's very strong and sexy in a non-overt way.

Nothing is worse than a home that is too perfect and done. You have to live in it.

Comedy is so subjective. You could be in a room with 400 people laughing at a joke and you could just not think it's funny. You're just sitting there like, 'Am I in the twilight zone? Why is everyone laughing?' It's such a personal thing. People have such a personal visceral response to comedy.

My foray into comedy was to avoid getting a job.

I was writing stand up comedy for TV for around 5 years and just wanted to attempt it myself. Vir Das started an amateur comedians’ night in Bombay in 2009 and I went for the very first one. It was a competition and I won the first prize.

With comedy especially, it feels like such a clear-cut thing to be a writer-director. There is so much nuance and tone in a comedy that it's hard to contextualise it in a script.